Comments on: iSnack 2.0 doesn’t spread. http://www.thinqdigital.com.au/2009/10/02/isnack-2-0-doesnt-spread/ digital planners rant & rave Fri, 23 Jul 2010 17:42:30 +0000 hourly 1 http://wordpress.org/?v=3.0 By: uberVU - social comments http://www.thinqdigital.com.au/2009/10/02/isnack-2-0-doesnt-spread/comment-page-1/#comment-35 uberVU - social comments Wed, 11 Nov 2009 14:49:11 +0000 http://www.thinqdigital.com.au/?p=58#comment-35 <strong>Social comments and analytics for this post...</strong> This post was mentioned on Twitter by kvang: iSnack 2.0 didn't spread, so I say bring on the Vegemite Vista! http://bit.ly/ggljx... Social comments and analytics for this post…

This post was mentioned on Twitter by kvang: iSnack 2.0 didn’t spread, so I say bring on the Vegemite Vista! http://bit.ly/ggljx...

]]> By: barb http://www.thinqdigital.com.au/2009/10/02/isnack-2-0-doesnt-spread/comment-page-1/#comment-19 barb Tue, 20 Oct 2009 03:32:53 +0000 http://www.thinqdigital.com.au/?p=58#comment-19 I just stumbled onto this while writing a talk about what makes a great brand name...as an Aussie returnee from years of branding work in the US I too was horrified at this name. And thrilled by the public reaction to it. I know branding teams in large companies are notoriously dull and draconian but this is stunning - afterall, someone being paid by Kraft chose this name! Now Kraft really are crowdsourcing at least there's hope for Vegemite Vista...anything else actually... I just stumbled onto this while writing a talk about what makes a great brand name…as an Aussie returnee from years of branding work in the US I too was horrified at this name. And thrilled by the public reaction to it. I know branding teams in large companies are notoriously dull and draconian but this is stunning – afterall, someone being paid by Kraft chose this name! Now Kraft really are crowdsourcing at least there’s hope for Vegemite Vista…anything else actually…

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