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	<title>thinq</title>
	<link>http://www.thinqdigital.com.au</link>
	<description>digital planners rant &#38; rave</description>
	<lastBuildDate>Thu, 04 Mar 2010 06:19:48 +0000</lastBuildDate>
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		<title>Everything you need to know about Facebook promotions.</title>
		<description><![CDATA[
			
				
			
		
Your totally awesome Facebook Fan Page is all set up and populated with exclusive behind-the-scenes content &#8211; you can almost taste the engagement. &#8230;except the fans are nowhere to be found. (side note: &#8220;build it and they will come&#8221; is one of the greatest lies ever told).
So what now? How do you reel &#8216;em in? [...]]]></description>
		<link>http://www.thinqdigital.com.au/2010/03/04/everything-you-need-to-know-about-facebook-promotions/</link>
			</item>
	<item>
		<title>ad:tech 2010</title>
		<description><![CDATA[Marc is presenting at ad:tech Sydney. Contact him direct for a 20% ticket discount.]]></description>
		<link>http://www.thinqdigital.com.au/2010/03/02/adtech-2010/</link>
			</item>
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		<title>More money for less milk. How long will mum keep paying?</title>
		<description><![CDATA[
			
				
			
		
It&#8217;s generally accepted that a litre of milk gets more expensive every year, an unfortunate economic reality we call inflation. But can you imagine how angry mum would be if an additional $0.10 in price was inversely matched by a 50ml reduction in volume? This is all hypothetical of course because mum&#8217;s no fool and [...]]]></description>
		<link>http://www.thinqdigital.com.au/2010/02/15/more-money-for-less-milk-how-long-will-mum-keep-paying/</link>
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		<title>Facebook: Six Years of Pissing Off Users</title>
		<description><![CDATA[
			
				
			
		
&#160;
I could still feel the warm fuzzies from Zuckerberg’s note when I logged into Facebook and the top post in my newsfeed crapped all over my kumbaya &#8211; “I&#8217;ve had the new facebook layout for all of 45 minutes and already my fb chat reliability has gone down 90%. F*&#38;$ you Facebook.”
Ah bless, the resistance [...]]]></description>
		<link>http://www.thinqdigital.com.au/2010/02/11/facebook-six-years-of-pissing-off-users/</link>
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		<title>Facebook turns a year older, gets another facelift.</title>
		<description><![CDATA[
			
				
			
		
Wowza, Facebook just turned 6! That’s really old. It’s even older in the sense of social network years (whose ratio to calendar years must be something like 11:1). And, like any good cougar vying for young’uns, it celebrated the big day with a face lift to its homepage.
My account rolled over to the new homepage [...]]]></description>
		<link>http://www.thinqdigital.com.au/2010/02/09/facebook-turns-a-year-older-gets-another-facelift/</link>
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		<title>The new Apple iPad – Who will use it? 4 Potential Personas.</title>
		<description><![CDATA[
			
				
			
		
Here at Thinq we like to plan for the person using the device, rather than for the device itself &#8211; devices such as the recently released (to unprecedented anticipation) Apple iPad. But here I get stuck&#8230;. Just who will use the iPad?
The early adopting gadget addict? Let’s call him Michael. Sure, he’ll probably want it, [...]]]></description>
		<link>http://www.thinqdigital.com.au/2010/02/03/the-new-apple-ipad-%e2%80%93-who-will-use-it-4-potential-personas-2/</link>
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		<title>Fat Fingers? How people really use the iPhone.</title>
		<description><![CDATA[
			
				
			
		
Ham? Maybe.
Wine? Quite possibly.
Limited strenuous exercise? Almost certainly.
There are a number of reasons why my fingers might feel fatter in 2010, that&#8217;s &#8220;twenty ten&#8221;  people, not &#8220;two thousand and ten&#8221;. Stop wasting good syllables. A problem shared is a problem halved, so I decided to discuss my condition with a few close friends. Turns out [...]]]></description>
		<link>http://www.thinqdigital.com.au/2010/01/21/i/</link>
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		<title>foursquare lands in Perth.</title>
		<description><![CDATA[
			
				
			
		
Yesterday was a good day &#8211; it was inadvertently brought to my attention that foursquare is finally available in Perth! And, it comes only a couple of months after its Australian debut in Sydney, Melbourne and Brisbane.
Here&#8217;s how it works:
Using a mobile app, mobile web or SMS (US only), users voluntarily check-in at a variety [...]]]></description>
		<link>http://www.thinqdigital.com.au/2010/01/19/foursquare-lands-in-perth/</link>
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	<item>
		<title>Thank you, Jimmy Wales.</title>
		<description><![CDATA[
			
				
			
		

If you&#8217;ve been on Wikipedia in the last few weeks (which you likely have), you might&#8217;ve seen the thank you note from founder Jimmy Wales:
Wow. What can I say? Thank you.
We’ve just ended the most successful fundraiser in our history, $7.5 million USD raised in less than 8 weeks.
Incredible. But I’m not surprised.
In 2001, I [...]]]></description>
		<link>http://www.thinqdigital.com.au/2010/01/07/thank-you-jimmy-wales/</link>
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	<item>
		<title>RIP Australian net neutrality.</title>
		<description><![CDATA[
			
				
			
		
All Australians are free, within the bounds of the law, to say or write what they think about Australian governments or about any other subject or social issue as long as they do not endanger people, make false allegations or obstruct the free speech of others. The same applies to Australian newspapers, radio and television [...]]]></description>
		<link>http://www.thinqdigital.com.au/2009/12/16/rip-australian-net-neutrality/</link>
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