"We live in a time when celebrities are voraciously tweeting their lives - yet one voice has remained silent. Tracy Morgan has not yet joined Twitter! Together, we can change this. We can rally the Internet around a common cause - to bring Tracy Morgan to Twitter. ”

So began the plea of Hugh Dornbush, when he last week launched Twacy.org – a campaign to bring funnyman Tracy Morgan to Twitter. Hugh, who is a good friend of mine, unveiled his mission last Tuesday at the New York Tech Meetup. The following day he and Attention (the social media marketing agency that I formerly worked for) hit the Internets with a specific call-to-action – if you tweet it, he will come. The twitterverse answered, and the site was peppered with Tracy’s one-liners – all compelling him to join.

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