My presentation on the business application of location-based service Foursquare from last week’s AMI FutureComms workshop:

I traveled over 20,000 kilometers to attend SXSW interactive – a conference referred to by some as ‘spring break for nerds’. Two weeks ago, when I started writing this post (apologies for the delay, family emergency), I had this grandiose plan that I’d write one brilliant post summarising all that I’d seen and learned. I now realise that’s not going to happen because 1. I’m sober now, and 2. SXSW is more about the people you meet (usually over margaritas: see #1) than the panels and keynote speakers.

BUT, since that isn’t much help for the handful of you that weren’t there, here are 4 of my takeaways:

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